CTB Consulting is a leading provider of innovative and comprehensive geo-marketing solutions, offering sophisticated micro-territorial segmentation models and behavioral profiling to enhance customer consumer profiling. Their web-based territorial analysis platform, Target Planner, allows companies to internalize the analysis process, while their pay-per-use service, Smart Site, focuses on site evaluation and catchment area analysis.
With a strong focus on potential modeling, CTB Consulting provides valuable insights for retailers and manufacturers, guiding decisions on store network rationalization and supporting trade marketing strategies. Additionally, their exclusive e-shop, GeoDati, caters to companies and professionals already utilizing desktop GIS for geomarketing and territorial analysis.
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