Confluence Digital, operating as The Matters Group, is a Seattle-based company specializing in AI data-driven marketing for business growth. They offer digital transformation, digital marketing strategies, advanced analytics, and customer acquisition solutions across various industries including cannabis, finance, lifestyle, and travel.
With a focus on responsive customer acquisition and turning data into actionable insights, The Matters Group provides attitudinal research, eBooks, white papers, and segmentation-based consumer research to help businesses understand and cater to consumer motivations effectively. Their pioneering work in cannabis research since 2014 showcases their commitment to staying at the forefront of emerging trends in the market.
Generated from the website