Rico Brand, based in Salt Lake City, UT, is a renowned Mexican food company founded by Jorge Fierro. Starting with freshly cooked De La Olla pinto beans at the Downtown Salt Lake Farmer's Market in 1997, Fierro's mission is to share the authentic flavors of Mexican cuisine with America.
With 25 years of entrepreneurship, Rico Brand has become a cornerstone in the community, creating jobs and fostering connections. Mayor Erin Mendenhall declared October 21, 2023, as Jorge Fierro Day in honor of his dedication to quality, integrity, and community impact.
Generated from the website