Rocky Brands is a company that designs, manufactures and markets premium quality outdoor, work, duty and western footwear, as well as branded apparel and accessories. The company s footwear, apparel and accessories are marketed through several distribution channels, primarily under owned brands, Rocky, Gates, Georgia Boot, Lehigh, Durango and the licensed brand, Dickies. The company s product line is organized into three primary categories: rugged outdoor footwear, including hunting and hiking boots, with suggested retail prices generally ranging from $60 to $190 per pair; nonmilitary occupational footwear, with suggested retail prices generally ranging from $40 to $160; and hand sewn casual footwear, with suggested retail prices generally ranging from $90 to $150 per pair. The company also sells footwear accessories, such as waterproof socks and innersole support systems and has a factory outlet store in Nelsonville, Ohio. The company originated in 1932.

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