Magid is a strategy consulting and research services company based in New York, NY. With a focus on shaping the human experience through courageous thinking, they offer growth strategies in various areas of business, including market consumer intelligence, product development, customer experience, and employee engagement. Their in-house experts provide expertise in quantitative and qualitative research, helping businesses make better decisions and develop winning strategies. Magid specializes in industries such as media and entertainment, consumer packaged goods, travel, hospitality, and retail.
With decades of experience, Magid has advised category leaders and global brands, helping them become an essential part of people's lives through consulting, research, and analytics. Their deep bench of expertise in travel, hospitality, and leisure spans across more than 100 brands in the industry, offering qualitative and quantitative capabilities along with business consultation and training. In the retail sector, Magid supports the profit and revenue goals of retailers, resellers, and distributors by providing insights into changing consumer needs and attitudes.
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