Memory Layer is a specialized consultancy in New York City that focuses on the science of memory in advertising. With a deep understanding of the human brain, they provide guidance and expertise to corporate marketing teams and creative agencies to create memorable campaigns that stand out from the competition.
By utilizing their proprietary analytic tools and five core memory principles, Memory Layer helps clients analyze the memorability of their existing portfolio, compare their ads to industry competitors, and enhance their advertisements to make them more memorable, ultimately maximizing the effectiveness of advertising budgets.
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