Keegan & Co LLC is a specialty research firm based in Rye, NY, that provides independent and reliable consumer-based survey research solutions to attorneys and their clients. With a focus on informing litigators, they offer services such as likelihood of confusion testing, strength of mark analysis, and survey evidence on secondary meaning and acquired distinctiveness, among others.
Their cutting-edge methodology includes balanced and representative panels, real-time results, advanced rotation and randomization, and customizable skip and display logic. With over 20 years of cumulative experience in the field of consumer research, Keegan & Co LLC has been engaged by leading IP litigators across the country and offers consulting services within a wide range of budgets.
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