Wayside Technology Group focuses on pleasing technology professionals, especially software development managers, Web builders, value-added resellers, computer consultants, systems integrators, software engineers and tech support specialists. The company provides a variety of technical and general business application software from a range of publishers and manufacturers. It markets these products through catalogs, direct mail programs and advertisements in trade magazines, as well as through Internet and e-mail promotions. Businesses that purchase products are assigned personal account managers that will assist them in selecting the right products to support specific needs. The company s consultants are trained on the company s product lines and are adept at describing, setting up and managing software licensing and maintenance programs. Headquartered in Shrewsbury, N.J., Wayside Technology Group is publicly held and employs nearly 80 people.
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