History
WAG was a dream for the New England native and founder Maria Erna. Her career in radio, consulting, real estate, design, and renovation kept her busy for 30+ years, and included her relocating to Atlanta, Georgia, while traveling throughout the US and Europe. Due to business travels, she used dog day care, boarding, and grooming services often for her German Shepherd and Australian Shepherd dogs. As her dogs grew older, Maria became fond of self service dog wash salons, knowing where her pups sore spots were. She gleaned what she liked, and more importantly what she did not about the businesses she patronized. Incorporating her personal preferences of how she wants her pets treated, the type of salon she wants to walk into WaG LLC was born. WaG employs Stylists that are professionally trained, possess years of experience, excellent grooming and people skills, and Pet CPR/First Aid training. Finally, the grooming salon is right up front with window that you can see from outside.
Specialties
WAG is a full-service, holistic day spa and salon offering traditional and creative grooming services. Our talented team is proficient in all breeds and various styling techniques including competition, sport, and breed-standard clips, hand-stripping and hand scissoring. We specialize in Fear-Free grooming for anxious, senior, and special need pets. However, due to popularity for our spa services and COVID requirements, we are currently booked out approximately one to two weeks for pets that do not require haircuts, such as Labrador Retrievers, Shepherds, and Pitbulls, and booked out three to four weeks for grooming requiring a full haircut, color, or other styling for breeds such as Poodle, Yorkshire Terrier, Bichon Frise, Doodle, Scottish Terriers, Soft-Coasted Wheatens, and others. A nail trim and file/dremel is $20, and can typically be booked within two business days. WAG also does competition and show grooming, Asian-Fusion styling, feline grooming, nail trim and filing, polishes, color tints, event and wedding packages, and more. We feature premium Paul Mitchell's John Paul Pet, Isle of Dog, and iGroom Grooming Products, all of which are cruelty-free and made in the USA. They are natural, botanical, and free of perfumes and toxic chemicals.