From the website:
Black Rifle Coffee Company is a premium small-batch, veteran owned coffee company. At BRCC we import our high quality coffee beans from Colombia Brazil, then we personally blend and roast every one of our ass kicking coffees and ship directly to you. We develop each of our explosive roast profiles with the same mission focus we implemented as Special Forces Operators serving this great country. All BRCC blends are available in whole bean and ground. We have Just Black available in K-Cups. The best way to enjoy our freedom filled coffee is through the Black Rifle Coffee Club. You choose the amount and blends you crave all at a discount price, shipped directly to you every month. The added convenience allows you to keep working hard, making America the land of the free and home of the brave.