History
The business was started as a printing business in 1988: Gowan Printing. In 2008, Jim and Bill Elder bought Gowan Printing, renaming it to Allegra. With over 30 years of senior-level marketing experience, Jim along with Bill have been helping businesses and not-for-profits solve their marketing problems, as well as make their print and mail service buying trouble-free.
Specialties
Allegra Marketing Print Mail is a single source for branding, digital and direct marketing. Our in-house print and mail operations provide an easy to use, seamless platform for company communications. With a single point of contact, your creative team provides integrated online and print communications. Cross media solutions build an effective integrated marketing strategy - and that strategy can improve the quality of your prospects and deliver results. We can show you the best ways to reach your target audience, grow your business and maximize your ROI. Allegra Marketing Print Mail is an excellent resource for design including brand development, enhancing your online presence, printed materials, direct mail campaigns using variable data, email campaigns, signs and banners. Internet marketing can change daily, but at Allegra we stay on top of the most effective and efficient ways to maneuver the webs marketing maze. If it is online advertising that is your next step, Allegra can help with traffic building online advertising campaigns and highly targeted programs.