Semcasting is a leading provider of privacy-safe first-party customer data solutions, offering agencies and marketers the tools they need to identify, activate, and measure performance across the digital landscape. With their pioneering cookie-free identity resolution technology and self-serve AudienceDesigner ADS platform, Semcasting empowers marketers to maximize reach and maintain control and transparency.
By combining offline information, IP network delivery points, mobile and broadcast devices, location and context, and machine learning, Semcasting's constellation multi-touch identity resolution provides a comprehensive view of customer data. With direct media integrations and the ability to build their own first-party identity graph, marketers can effectively target campaigns, measure audience performance, and enhance their digital marketing strategies.
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