Founded in 1986, Specialty Catalog Corporation is one of the nation's leading direct marketers of women's wigs and hair pieces, offering a range of comfortable and stylish products at affordable prices. The company serves the fashion and medical hair loss needs of millions of women each year via its catalogs, websites and operations both in the United States and the United Kingdom. The Paula Young collection offers fashion wigs and hairpieces that are natural looking, comfortable and stylish. Especially Yours offers a wide assortment of styles and apparel for the fashion-conscious African-American woman. Salon Silhouettes is a wholesale program that markets wigs, hairpieces and accessories to salons and other retail outlets. The Heart of Gold line is designed to serve the needs of women experiencing hair loss due to chemotherapy and medical treatments. The HotHair brand specializes in more youthful, fashionable styles. Natural Image is the company s main wholesale brand, carrying a complete range of styles that cater to all age groups. Specialty Catalog is headquartered in West Bridgewater, Mass.