Dr. Michael Trusov is a highly accomplished Professor of Marketing at the Robert H. Smith School of Business at the University of Maryland, College Park. With a Ph.D. from the Anderson School of Management at UCLA, he has received numerous prestigious awards for his research in the field, including the William F. O'Dell Award and the Paul E. Green Award.
With a strong background in software development and IT consulting, Dr. Trusov brings extensive industry experience to his teaching and research. He specializes in areas such as social media marketing, search engine marketing, e-commerce, and consumer-generated content. As an expert in internet marketing, he offers courses at various academic levels, including MBA, MS, and undergraduate programs.
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