The Network Advertising Initiative (NAI) is an organization based in Kennebunk, Town of, ME that promotes trust and innovation in digital advertising. They provide guidance and compliance measures for data providers, ensuring that consumer privacy is protected while delivering tailored advertising experiences.
NAI members adhere to a Code of Conduct, which includes self-regulatory principles and best practices for digital advertising. Through their rigorous compliance and enforcement process, NAI ensures that member companies uphold their promises and maintain privacy, trust, and accountability in the digital advertising industry.
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