Lotame Solutions, Inc. is a leading global data solutions company based in Lagrange, GA. Their next-generation data platform, Spherical, empowers marketers and media owners to drive growth and revenue by providing actionable customer intelligence, data-informed audiences, and identity-powered activation. With a focus on privacy-first data management, Lotame enables businesses to unify, model, enrich, and activate both known and unknown first-party customer data, leveraging a combination of first-, second-, and third-party data for various madtech use cases. Additionally, Lotame offers access to the largest global data marketplace, providing off-the-shelf or custom segments from Lotame and other leading branded providers, ensuring businesses are prepared for a cookieless future.
Lotame's Panorama Identity solutions further enhance customer view and extend privacy-first data connectivity across all screens, enabling businesses to reach known and unknown customers without relying on walled gardens. With a track record of delivering impressive results, including a 3X impression lift across all browsers, Lotame is trusted by clients such as Pepsico Mexican Foods and Amnet. As a forward-thinking company, Lotame stays ahead of industry trends, offering strategy education and insights into connected TV and cookieless targeting. With a commitment to solving data connectivity challenges in a cookieless world, Lotame is the go-to partner for businesses looking to accelerate their customer data and drive growth in today's data-driven landscape.
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