Optimal Brands, based in Atlanta, GA, is a global marketing consultancy that specializes in helping businesses optimize their brand path. With over 20 years of experience, their founder, Michael A. Bald, offers clients a unique blend of strategic and tactical expertise to map out and pursue the most favorable brand outcomes within given restrictions.
Recognized for their global expertise, Optimal Brands has worked with various well-known brands, providing guidance in brand experience and optimization. By understanding the fiscal dynamics, operating models, and target audience, they help businesses strengthen their marketing chain and deliver on promises made, ensuring growth and success in today's competitive market.
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