Sungarden Investment Publishing (SIP) is an investment research company based in Weston, FL, that aims to simplify the learning process of investing by replacing complexity and frustration with a structured approach that inspires confidence. Founded by Rob Isbitts, a seasoned investment strategist and advisor with a 30-year career, SIP offers tools and services such as the ETF Yourself platform, which provides direct access to Rob's latest thinking, ETF research, and model portfolios in a concise and user-friendly format.
With a mission to help investors become great listeners to the markets, SIP distinguishes itself by leveraging Rob's extensive expertise and his reputation as a thought leader and journalist in the investment industry. Through his written articles and podcasts for various media outlets, Rob has become a must-follow for serious investors seeking valuable insights. Joining SIP grants access to a wealth of investing experience, empowering individuals to make informed decisions and navigate the complexities of the market.
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