History
BBB emerged in 1912 to promote fair advertising practices and work with consumers and businesses to champion ethics, transparency and accountability. BBB serving Southeast Florida and the Caribbean began in 1969. BBB gathers feedback from marketplace activity to create business reviews to help guide consumer purchasing decisions. BBB works with consumers and businesses to resolve disputes. BBB Accredited Business must adhere to the BBB Standards for Trust and submit to an evaluation of their business processes, licensing, advertising, website, privacy policies and marketplace actions.