The National Retail Federation (NRF) is the world's largest retail trade association, advocating for policies that propel the retail industry forward. NRF passionately supports initiatives that help retail businesses succeed, standing up for the people, policies, and ideas that drive innovation and growth within the sector.
From hosting industry events like Retail's Big Show to providing valuable research insights and resources, NRF serves as a leading voice in the retail community. With a focus on consumer trends, cybersecurity, and economic forecasts, NRF is dedicated to fostering a thriving retail environment through advocacy, education, and collaboration.
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