Viewpoint Research is a small but highly effective company based in Los Gatos, CA, specializing in providing data, analysis, and actionable recommendations to help clients succeed with their route to market partners. With decades of experience and a commitment to going the extra mile, Viewpoint Research combines real data with insights to help clients make strong decisions about engaging with resellers, distributors, service providers, systems integrators, and hybrid partners.
Offering personalized service and responsiveness, Viewpoint Research assesses the competitive landscape for channel programs, identifies strengths and weaknesses of channel offerings, and helps clients design effective go-to-market strategies and tactics. They also conduct executive interviews with key decision makers at channel partners and provide incentive analysis and benchmarking to assist clients in making important decisions regarding their channel partner and vendor relationships.
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