The Performance Group is a forward-thinking sales service organization based in Dublin, CA, that has revolutionized the traditional food broker model by prioritizing value over size. With a deep understanding of the challenges faced by the industry, they have developed a new sales model that balances efficiency and effectiveness, utilizing technology and shared information to deploy resources where and when needed.
Recognizing the changing dynamics of the market, The Performance Group focuses on shelf marketing rather than shelf management, offering execution on demand and illustrating the value of their services. Committed to their manufacturers, they provide a range of services that address the key areas affecting the traditional food broker, making them a compelling alternative for businesses seeking representation in the industry.
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