Survata Inc is a San Francisco-based company that offers an analytics platform for brand advertising, providing solutions for brand optimization, reach validation, and outcome measurement. Their platform, Upwave, enables advertisers to track brand effects, analyze campaign and portfolio views, and gain insights from their digital network and partner ecosystem.
With a focus on privacy-safe measurement, Survata Inc helps advertisers navigate the changing landscape of ad effectiveness measurement, including the impact of browser privacy controls like Chrome's Privacy Protections. Their expertise in brand lift measurement and analytics engine makes them a trusted partner for brands and agencies looking to optimize their approach to media planning and achieve measurable brand outcomes.
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