PARTS iD, Inc. is a technology-driven digital commerce company based in Cranbury, NJ, with a mission to revolutionize the U.S. automotive aftermarket and related parts markets. They offer customers a unique shopping experience through advanced product search capabilities, proprietary fitment data, and an extensive catalog of over eighteen million parts from a network of over a thousand suppliers across eight verticals.
Utilizing a purpose-built technology platform and machine learning, PARTS iD provides visually inspired browsing, rich custom content, and competitive pricing. Their innovative approach extends beyond automotive parts to include seven additional verticals, such as BOATiD.com and MOTORCYCLEiD.com, all supported by the same proprietary technology and data architecture.
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