Nielsen Neurofocus is a research company based in San Francisco, CA that specializes in neuroscientific studies and consumer insights. They utilize advanced technology to understand consumer behavior and preferences through brain activity analysis.
With a focus on providing data-driven solutions, Nielsen Neurofocus helps businesses make informed decisions and optimize their marketing strategies based on neurological responses. Their research aims to uncover subconscious motivations and enhance the effectiveness of advertising and product development.
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