Maternal Instinct caters to a specific area of the copywriting, marketing and social media world: the moms. A mother herself, Kat Gordon decided to use her writing expertise to create ad copy, graphics and slogans mothers can relate to. Companies such as Hawaii Airlines, Cord Blood Registry and Mamapedia have hired Maternal Instinct. If you think you are in the market for this line of thinking, check out Maternal Instinct's website or give Gordon a call.