History
Kendall Webb conceived the idea for JustGive 11 years ago. She had worked in the Internet world for many years, and was a founding member of the successful start-up more.com, but became disillusioned by the focus on profits. Pondering next steps, Kendall realized the Internet could make an incredible impact for philanthropy. She was disappointed to find the only services in development had a for-profit goal. She had worked in the for-profit sector for 15 years, and disagreed with the reasoning that