Synonymous with surf history, Hobie Surf Shop was started by local legend, Hobie Alter. Since 1958, Hobie's has been making surfboards, and over the last fifty years has become a purveyor of skimboards, skateboards, snowboards, wakeboards, waterskis and catamarans.
In addition to their various sports gear, they also offer a wide range of apparel and accessories for women, men and children, with swimsuits, towels, sunglasses, hats and sunscreen in one stop a block from the beach. Lines carried in-store includes RVCA, Hurley, Roxy, Quiksilver, Havaianas and their own Hobie brand.