Berkshire Television in Lanesboro, MA is a cooperative effort between Berkshire Television, TimeWarner Cable of the Berkshires, and Little Brown Co. They have created the television show Once Upon A Bedtime, which aims to provide an alternative to traditional prime time television programming by encouraging reading as a bedtime activity for children and their families.
The approximately 30-minute shows feature books read in their entirety, supported by illustrations and a music sound bed if appropriate. The program is aired on local cable stations and is also available to local schools, complete with lesson plans and copies of the books, provided at no charge. Berkshire Television handles the production and all the necessary preparations for the project, with the support and generosity of authors, illustrators, and publishers.
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